Image: Website screengrab
Kreately, a right-wing website, once heavily promoted by Bharatiya Janata Party (BJP) leader Kapil Mishra, has made its mark by being the online ‘library’ of fictional claims, and often a repository of fake news. The twitter account @KreatelyMedia was active in calling for arrests of those commenting on “shivlings”. However, it “was first to mock Shivling by coming up with fictional claims” stated fact checkers.
The guy (@KreatelyMedia) who wanted people to be arrested for sharing the nuclear reactor pics was actually the one who was first to mock Shivling by coming up with a fictional claims. pic.twitter.com/nYZ2Jed9ff
— Mohammed Zubair (@zoo_bear) May 20, 2022
It has made claims such as “Shivling is nothing but nuclear reactors, that’s why they are offered water so that they may remain calm… All the favourite substances of Mahadev such as Bilv Patra, Aakamad, Dhatura, Gudhal etc. are all nuclear energy soaking. Because the water on Shivlinga also becomes reactive, that is why the drainage tube is not crossed.”
And the best, which is once again circulating, and is being seen as an insult by the right wing, “The design of Bhabha Atomic Reactor is also like Shivling” is yet another claim by Kreately. It also claimed that “water offered on Shivling takes the form of medicine together with the flowing water of the river.”
Of late, the website has been active fuelling the Gyanvapi mosque controversy, and the “shivling” reportedly found in the premises seems to have been declared as authentic by it, even before the courts or forensic experts have done so. It has a blogpost, provocatively titled Did Muslims Wash Their Hands And Feet In The Pond Knowing Fully Well That There Is A Shivling? on its pages, knowing fully well that it is a communally sensitive issue.
Kreately, since its birth in May 2020, has grown to be the blog home of all things right-wing, fake news, and communal propaganda. It has a massive menu of subjects including ‘money, politics, interest, religion, art, satire, sports, literature and culture and more’ under which various authors write their opinions or ‘news’.
It claims that its “Mission” is to provide an “ideology agnostic platform that facilitates thoughtful dialogues between various opinions”. However, even a cursory glance at the blogs this site hosts will counter its own claim. There is only the right-wing ideology thriving here. And minorities, especially Muslims are regularly mocked. If not in words, it is via illustrations such as this, which seem either have been picked off Whatsapp university, or sent to it from here.
Here is a sampler often circulated by Whatsapp uncles:
It has also insulted liberal intellectuals and social reformers such as Periyar.
According to an Alt News fact check, “Kreately Media mentions its parent company’s name – Waiable Media Inc.” One of the men behind Waiable Media was Sachin Chitlangia, its Chief Financial Officer (CFO), who had claimed that he lives in the US and “works with Kapil Mishra and team”.
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